#36 — Dave Parker of DKParker.com
‘’If I don’t understand the cost of selling the product, how to price and how to monetize it, I’m kind of screwed. Right? And that’s why 70 to 90% of startups fail, they start with that first bucket, and they don’t look at the second bucket.’’ — Dave Parker.
Each week on the podcast, we are joined by inspiring business builders who openly discuss their entrepreneurial journey with us, sharing how they obtained their first customers and revealing what worked and what didn’t throughout the growing process. This week, listeners are in for a double treat as joining Conor on the show is tech guru and five-time founder, investor, coach and author Dave Parker. Dave was formerly the VP of Programs at UP Global (Startup Weekend & Startup America) which Techstars purchased.
So much ground gets covered in this episode. We learn how to think about value, the importance of understanding your revenue model and how to perfect your pricing. Dave has helped numerous founders across the globe achieve startup success and is a library of knowledge when it comes to launching a viable business. Not only does Dave offer golden advice for startups, but Dave also gives us the inside scoop of what it is like to reach the finishing line of exiting and selling a company. Key points throughout the discussion include:
- An introduction to Dave Parker.
- The first-time founder experience.
- Leveraging salesforce to grow your business.
- The reality of striking viral co-efficient.
- Finding the lifetime value of a product.
- What is a business model?
- The role of maths in business.
- Understanding revenue models and the importance of keeping your eyes on the numbers.
- Scaling for exit: an insight to selling a business and why you should always seek help when selling.
- The advantages of knowing your market and creating competition.
- Establishing…
